The incidents of the previous years have had far-reaching consequences around the world. How we operate, interact, and relate with each other has grown into a major subject of conversation – one that web designers must consider moving forward.
Also, new technological trends influence how users navigate the internet and communicate with digital content. Today, as an individual, you can better position yourself as web a professional by staying up to date on the latest technological developments. In this article, we’ll look at seven leading technology trends that you might find useful in your future project.
Search Engine Optimisation for Voice
As if Search Engine Optimisation (SEO) wasn’t complicated enough, voice search is now one of the year’s biggest tech trends. Google, Apple, and eBay each have voice assistants in some form or another available on the market. This means that more people can use this feature.
Moreover, the extent of your services will determine how often you can play a part in your website design projects based on voice search optimisation. However, if you work in the industry, you should be aware of the most recent SEO standards.
Some of the best voice search optimisation tips include:
- Develop content based on the answers to questions. Natural language is used more frequently in voice searches than in text searches. As a result, users frequently present their search queries as questions.
- Maximizing information to respond to the most frequently asked questions(FAQ) about your client’s industry could help them move up the rankings.
- Make local SEO a top priority. Voice activation users are requesting their assistants to assist them in discovering eateries, services, and more, in addition to finding explanations for their top questions.
- Encourage your customers to create, and maintain Google My Business profiles, as well as optimize their content for local search. You can also make it a point of including your clients’ addresses in the footers of your emails, you could also propose creating Contact pages with Google Maps integration.
Artificial intelligence (AI) has existed for a little while. However, in 2020, this new tech made significant advances, so it’s worth investigating what’s unique, and how it’s able to help you.
Many of the most recent AI developments, such as automated vehicles and quantum computing, are unlikely to be important to your website design endeavors.
Fortunately, this technology has also made significant strides in imposed natural language processing. AI systems are becoming more adept at detecting sentiment and intent.
They can also better realistically simulate human language, and they can understand images more than before.
IoT (Internet of Things) Devices
The Internet of Things (IoT) refers to devices that can communicate with one another over the internet. Two common examples are activity trackers and smart lights.
They share data and require little human interaction to do their jobs, making them ideal for increasing productivity.
Again, communication computation and speech search are important components. Take, for example, smart home devices. They use voice commands to turn on and off lights, start coffee pots, play songs, set thermostats, and do other tasks.
For the time being, there isn’t much you can do in terms of web design to better accommodate IoT. Conversely, this field is rapidly changing, as a result, we advise keeping tabs on it and looking for an opportunity.
Progressive Web Applications (PWAs)
When it comes to apps, Progressive Web Apps (PWAs) are one of the top tech trends that will be big in 2021. They have several benefits over native apps, such as offline usage, improved performance, and SEO.
Providing PWA progress (particularly for e-commerce web pages) could be a valuable investment when you’re considering expanding your services. There are numerous minimal, and no-code solutions available to help you impress your clients without requiring a significant amount of time or dedication from you.
AppMySite and AppPresser are both WordPress-compatible tools.
As businesses seek ways to better connect with customers in the aftermath of the pandemic, this could be an advantageous tech trend for both you and your clients.
The most recent advancements in mobile internet have had a serious influence on the mobile phone browsing experience. As one of the most important technological trends right now, this means great possibilities for you as a web designer.
First, lower latency and faster loading times allow you to integrate more video content into your designs without fear of interrupting your clients’ UX.
Video is an engaging and high-converting medium, as a result, the ability to use it more freely in current planning is a huge step forward.
Now that 5G is available, you may be able to integrate Virtual Reality (VR) and Augmented Reality (AR) into your smartphones. Let’s look more closely at the latter innovation.
Concerns About Data Privacy and Security
Data privacy is complicated in 2021. New applications for digital information, such as contact tracing, are easing some people’s concerns about online data security. Business owners are also seeking methods to keep track of employees who work from home. Furthermore, the internet shopping boom has decided to make some more susceptible to targeted advertising.
What does this have to do with web design? You should, however, ensure that your clients’ privacy rules and cookie opt-in contracts are recognizable and up to date. Although new programs for customer data are being developed, new data privacy legislation is still anticipated to be enacted.
Augmented Reality (AR)
AR technology will play a major part in the development of e-commerce. More people than ever are shopping online due to the pandemic, and it’s anticipated that they will continue to do so even once things go back to normal.
The disadvantage is that when you don’t have the item physiologically in front of you, you can’t try it on, feel its surface, or otherwise fully experience it. Some businesses have begun to use augmented reality to help close the gap.
Virtual try-on features allow customers to upload pictures of themselves and see how they would look wearing a hat or glasses.
The occurrences of 2020, notably the COVID-19 pandemic, have had a significant impact on this year’s top tech trends. Understanding how the digital world has responded to the current downturn can help you improve future web design projects.
In this article, we discussed seven emerging tech trends for 2023, as well as many industry-specific considerations.
Using AI and AR, for example, can assist you to provide an improved end-user experience. Voice search is another rising star in the marketing world, and it’s critical to account for the changes brought about by 5G and the enhanced need for data privacy, and security.
Need help designing an outstanding website in 2023?
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